Russia's 1-Step Program: Scaring Alcoholics Dry

MOSCOW -- Svetlana, a 32-year-old self-described alcoholic, had managed to stay off the booze, but one day two years ago she just had to have a drink. This time she sat down by the phone so she could call an ambulance, then took a sip from a bottle of beer.

This Washington Post article introduces a version of extreme hypnosis known as "coding" in Russia. The controversial practice is used to treat alcoholics, and is meant to convince them that alcohol equals death.